Kishkis.com Blog
QR codes have emerged as a popular marketing platform. Done properly, QR codes can synergize your offline marketing with online marketing. In this post, I’ll show how quick and easy QR codes are to implement. And cover how to get the best results from using them.
Marketing on the web should not be partitioned off [...]
Getting things off your mind and into external containers is an absolute must for handling complexity. Too much stuff to remember and information overload are overwhelming for the capacity of our brains. Luckily, cloud computing has enabled us to get access to important data anywhere and at anytime. I will describe 3 such applications in [...]
Many marketers and business owners ultimately believe that they must grow traffic by a big margin to increase profits. This is generally not the case as there are multiple variables that factor into your net profits. In addition, a small change in each of these will have a magnified impact on your earnings.
Once you [...]
The Internet offers tools (many of which are free) to analyze competitors, research keywords, and much more. Have an idea of developing a new product or thinking of offering a new service? In this section, I will show how easy it is to see if the demand for it exists already.
For this section, we [...]
Craigslist is a great advertising venue for local businesses. This is because all of the users are local and the competition is fairly low. In addition, you will find that most of your competitors do not put much effort into their ads. You can take advantage of this by constructing a dynamic ad with [...]
The ‘first moment of truth’ has long been what marketers referred to as the first impression of a product. Traditionally, you would get the first impression of a product through an advertisement. Or, by seeing the item on the store shelf. This was a hurdle that every product had to leap over before it got [...]
Being a good communicator is vital to building your personal network and Creating a Tribe. With today’s technology, there are few barriers to communication. Communicating is ultimately dependent on helping people. It’s much more than just blasting out information and passing out business cards (assuming your primary focus is business related).
The goal of [...]
WordPress has long been the platform of choice for bloggers. However, small and local businesses can also benefit from using this platform. WordPress is simply a content management system (CMS) that can be used as a static website in addition to blogging. Better yet, you can have a regular website with the blog moved to [...]
The smartphone sector has expanded extensively over the last two years with most consumers getting a data plan to access the web. Smartphones have fairly compact screens and less functionality than desktop computers and laptops. Therefore, your business website will need to provide a different option for smartphone users. Mobile phones are generally restricted by [...]
“Good Artists Copy. Great Artists Steal” — Picasso
Is there a such thing as ‘completely original’? Hardly. In fact, every new innovative idea stems from a foundation that is already built. Every great innovation is, in fact, an improvement upon something else. Obviously, Apple didn’t build the first smartphone. But, it comes out with one [...]
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